I attended a great presentation this week, put on by the Calgary Marketing Association. The speakers were Jeff Nelson and Jake Blumes, both friends and colleagues of mine, but whom I had never seen collaborate before on a presentation — and the result was very eye opening. Tracking Metrics Jeff first talked about marketing…
Marketing to Youth
My 14-year-old daughter, Liz recently attended the well-hyped “We Day” event in Calgary this week. Liz had done extra loads of volunteering at school and written an eloquent essay in order to be chosen from her school to attend. So, when she got home on Monday, I asked her what she thought of it, expecting her…
10 Ways to Make Your Business Sellable
Thanks to guest blogger Ken Wither, founder and CEO of Scotia Business Brokers, who provided this insightful column; we believe it is highly relevant to our readers, since it is relates closely to strategy, marketing and overall business growth. Enjoy! It’s a sobering statistic, but only 1 out of 6 businesses listed for sale ever…
The Difficult Conversation
How to Handle a Difficult Conversation When do you use email? When do you text? In what circumstance do you announce a personal event on Facebook? Communicating has become so second nature to so many of us that we forget that there is an art to doing it well. Especially with the difficult conversation. Would…
Never-ending Content
Can You Run Out of Content for Your Blog? At our Team Tenato pow-wow recently, an interesting topic of discussion came up: Can we really create indefinite content about any subject (for example, a client in the plumbing industry)? Isn’t there only so much to write in a given blog? An “Academic” Analogy When…
Structuring a Presentation
How to Structure and Build a Presentation Do your presentations wander aimlessly, or are you overwhelmed as to how you might fill a comprehensive presentation of 30 to 60 minutes? We are pleased to present this guest blog by Patricia Morgan, renowned author, speaker, facilitator and speaking coach…. Why You Need a Presentation Structure…