I was out for a beautiful walk in my neighbourhood recently and was surprised to see just how much fruit is still on the trees despite the snow. It made me think about the adversity we’ve faced in our province in the past year, and yet how much opportunity is still out there to be…
Category: Blog
Marketing, Branding, Public Relations, SEO, Online Marketing
Merry Christmas!
We just wanted to write a little personal note to say how much we’ve appreciated everything 2016 has brought us this year. Some people think that when you’ve been doing the same job for 20 years, that you’ve really got one year of experience 20 times… but that is not the case when you’re running…
Publicity Gone Bad
Transparency in Surviving Negative PR Whether it’s an inappropriate social media post, an employee gone wild, or a poor review, there are ways to weather that PR storm. There’s a saying, “Life is 10% what happens to you, 90% how you react to it.” The same is true when dealing with a situation gone awry…
Proposals that Win
Tips on Writing Winning Proposals and Bids Whether you’re reading this at midnight before your proposal deadline, or are at the beginning of a month-long crunch to prepare a huge bid, Tenato is here to help you “up your game” and maximize your chances of getting to the shortlist, and ultimately being that winning bidder….
Tourism’s Shift to Customer Engagement
There’s an organization called Destination Next that provides insight into strategy for destination marketers. One of the current trends they’ve identified is a shift from marketing as a broadcast media to one that is an engagement media. As I considered what this means to tourism, I reflected on a sentence on page 2 of the…
New Virtual DMO Service
We are very pleased to announce that we have launched a new Virtual DMO service at Tenato. With the addition of our new Tourism Strategist, Ginny Holtby, and the rest of the team at Tenato, we have crafted a complete end-to-end service for small towns and destinations that cannot afford or acquire a fully-staffed in-house…