We are very pleased to announce that we have added two new talents to our team at Tenato. Exciting times are ahead as we continue to grow and expand!…
Category: Blog
Marketing, Branding, Public Relations, SEO, Online Marketing
A Content Marketing Model that Works
I first came across the “Hero, Hub, Hygiene” content model several years ago at a conference where Mark Schaefer presented the concept. I was teaching a course in Content Marketing Strategy and thought it would be a valuable tool to bring to the class. It was still the “early days” for content marketing as a…
The ‘Eh-List’: Where do you stack up with Canada’s top brands?
Picture yourself grabbing a coffee from your local Tim Hortons, filling up at the Petro-Canada before rolling out to the mountains, and swiping your Royal Bank credit card to pay for your gas. There are many things that Canadians have in common, and that includes the brands we cherish. So, when it comes to your…
Is Your E-mail Marketing CASL compliant?
E-mail marketing can be a powerful tool that allows businesses to nurture leads and connect with customers and clients. So how do you keep it CASL compliant?…
Telemarketing: Who am I allowed to call?
Telemarketing may not sound sexy, but there is a time and a place for specific marketing tactics, and telemarketing can be extremely successful for the right product or service….
Is the Sun Setting on Social Media? Not a Chance.
In the dark corners of the internet, a prophecy has begun to spread: social media networks are dying or are already dead, we just haven’t realized it yet. Can this be true? …