So you’re ready to start a business in Calgary? Good for you! You’re not alone – Calgary is reputed as Canada’s most entrepreneurial city. As a Calgary business owner that has helped entrepreneurs start businesses here, I thought I’d give you the inside track on how business in Calgary is done. Ready, set… Calgary Business Resources…
Category: Strategic Planning
Should You Give Seasonal Price Discounts?
Seasonal discounts can be a useful tool to help manage uneven revenue patterns and ensure inventory turnover. But it is critical not to overuse them….
Should You Raise Your Prices? Here are 12 Powerful Indicators
Recently, a colleague and I were discussing various kinds of pricing structures, and this spurred a conversation about the kinds of situations in which a company may need to raise or adjust prices. In fact, a price change flows directly to the bottom line, and can have an enormous impact on a business’ profitability. So,…
6 Ways to Make Your Business Friendlier to Immigrants
There are boundless opportunities when you can think “globally” about customers, even if you might be executing only locally. Here are a few ideas to key you started….
Should You Create a Loyalty Program?
Are you hoping to turn occasional customers into more steady, loyal repeat buyers? Perhaps you are already giving some thought to creating your own loyalty program. …
What Does a Strategic Marketing Firm Do?
Before spending time and money on new promotional tools, are you taking the right actions to grow your business toward its ideal vision? …