Blog: Strategic Planning

There’s a basic business lesson most companies eventually learn. If you have several customers, and they’re all buying similar amounts...

Four Common Business Mistakes As a consultant, I get to see the inner workings of business after business, which allows...

Are you looking to decide what to include in your promotional mix, or a perhaps a guide to build marketing...

So you’re ready to start a business in Calgary? Good for you! You’re not alone – Calgary is reputed as Canada’s...

Seasonal discounts can be a useful tool to help manage uneven revenue patterns and ensure inventory turnover. But it is...

Should you raise your prices, given the risk involved? Recently, a colleague and I were discussing various kinds of pricing...