So you’re ready to start a business in Calgary? Good for you! You’re not alone – Calgary is reputed as Canada’s most entrepreneurial city. As a Calgary business owner that has helped entrepreneurs start businesses here, I thought I’d give you the inside track on how business in Calgary is done. Ready, set… Calgary Business Resources…
Category: Marketing Services
5 Elements of a Marketing Strategy You Should Never Leave Out
Too often, marketers consider only the promotional choices (advertising methods, marketing collateral, etc.) when building a marketing strategy. We all know that you need to nail down a target market, a message, and a way to reach reach them. However, there is a great deal more to a solid marketing plan. Here are five elements…
Are Focus Groups a Good Idea?
Focus Groups are a unique method of qualitative market research. Here are some scenarios in which focus groups worked well….
7 Key Business Lessons Found in Sports
As Tenato recently added a client in the recreation industry, I’ve been learning a lot about team sports, and noticing the interesting parallels to business….
A Summer of Innovative Market Research and Marketing Projects
Well, it was a crazy summer, but a great one. As I look over the projects Tenato’s team was working on, there were a few interesting highlights: Housing Innovations: We had the pleasure of working with a major home builder to innovate new styles of homes for multi-generational families. This began with market research about…
Doing Business During Stampede Week in Calgary
Here are our top tips for doing business during Stampede week in Calgary, so you can have fun and make business connections in style!…
