In the dark corners of the internet, a prophecy has begun to spread: social media networks are dying or are already dead, we just haven’t realized it yet. Can this be true? …
Category: Marketing Services
Humour in Marketing: Dynamite or Distraction?
Stop me if you’ve heard this one before: A Copywriter, Advertisement Executive, and Media Director walk into a room. There’s no punchline- but they’re determined to find one….
Small Companies Can Win Big with Customer Service
Most business owners understand that excellent service is imperative to their success, however, only a few organizations can consistently deliver….
When Marketing & Politics Collide
Millions of Albertans will participate in this year’s provincial election which takes place April 16, 2019. The lead up to this election has felt different than usual as politics is increasingly influenced by marketing. Demographic shifts and technological advancement are both to credit for this trend. This year will mark the first time that eligible…
You are what you Tweet: Personal Branding
Whether you are a consultant, a leader, a recent graduate or an entrepreneur, having a strong and unique personal brand can get you noticed by prospective clients, business partners, and employers. …
Tips to Market in an Economic Recession
Too often, when businesses are facing difficult times the first thing they do is cut from advertising and marketing spending. Studies have shown that in previous recessions the businesses that continue to invest, not only grow through recessions but capitalize on the eventual recovery….
