The Calgary Stampede is an event like no other in Canada. In its 107th season in 2019, the Stampede is almost as old as the city itself, and captures its unique spirit like nothing else. With 1.27 million attendees in 2018, this not-for-profit organization is more popular than ever, maintaining its position as a cultural…
Category: Marketing Services
Is the Sun Setting on Social Media? Not a Chance.
In the dark corners of the internet, a prophecy has begun to spread: social media networks are dying or are already dead, we just haven’t realized it yet. Can this be true? …
Humour in Marketing: Dynamite or Distraction?
Stop me if you’ve heard this one before: A Copywriter, Advertisement Executive, and Media Director walk into a room. There’s no punchline- but they’re determined to find one….
Small Companies Can Win Big with Customer Service
Most business owners understand that excellent service is imperative to their success, however, only a few organizations can consistently deliver….
When Marketing & Politics Collide
Millions of Albertans will participate in this year’s provincial election which takes place April 16, 2019. The lead up to this election has felt different than usual as politics is increasingly influenced by marketing. Demographic shifts and technological advancement are both to credit for this trend. This year will mark the first time that eligible…
You are what you Tweet: Personal Branding
Whether you are a consultant, a leader, a recent graduate or an entrepreneur, having a strong and unique personal brand can get you noticed by prospective clients, business partners, and employers. …