A lot of times people ask us, “why should I blog?” Well, there are basically three main reasons why a business should blog….
Category: Marketing Services
When to Go (to the Media): 5 Kinds of Stories Journalists Like
There are different kinds of stories the media will take hold of – stories about cute things, about young people and old people doing amazing things, about money. So how do you, as a business owner, get into that stream of having your story told?…
Video: Which Social Media Platforms Should Your Business Choose?
Social media marketing can be very intimidating and time-consuming. The key is to pick your platforms, make a commitment, and stick with it. …
Marketer? Market Thyself: Career Advice for Marketers
When there’s a job opening here at Tenato, we get a large number of resumés to read through. I’ve recently done a little bit of preliminary screening of job applicants, and I notice things. Now, I’m no expert in job hunting, but I can offer some tips based on the boss lady’s hiring expectations. It comes down mainly to the cover letter; for starters, try including one……
Video: How to Market Professional Services
What are the basics of professional services marketing? It’s a common question and it boils down to three stages: research, strategy, and execution….
Video: How to Cold Call – the Professional Way
Today I want to give you a quick overview on how to do a decent cold call. Now I know there are tons of sales training courses out there but I’m gonna give you our method because, for some reason, I can never seem to find any sales book that comes even close to the one that we use….