Blog: Marketing Strategy

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December 31, 2024

How Advanced is Your Marketing?

There are basic marketing elements every business needs, but as you grow, you can take on more and more advanced...

Featured image for “Comedy in Marketing – We Dare You!”

November 5, 2024

Comedy in Marketing – We Dare You!

In a content world suffering with generic, AI-created content, I have a marketing survival tactic that I think you’d really...

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October 4, 2023

Looking for Absurdly Big Marketing Ideas?

An insanely large pumpkin inspires big marketing ideas. Why not go bigger than you’ve ever done before and get some...

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6 Ways to Make Your Business Friendlier to Immigrants

There are boundless opportunities when you can think “globally” about customers, even if you might be executing only locally. Here...

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August 30, 2021

Should You Create a Loyalty Program?

Are you hoping to turn occasional customers into more steady, loyal repeat buyers? Perhaps you are already giving some thought to...

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What Does a Strategic Marketing Firm Do?

Before spending time and money on new promotional tools, are you taking the right actions to grow your business toward...