A few months ago, our Art Director, Samantha Boone moved out to Vancouver and helped us to set up an office in the Gastown area of Downtown Vancouver. We are very excited to be able to build on this development and expand our service area to the lower Mainland and across BC. As with our…
Tag: business
17 Practical Retail Merchandising Tips
Retail merchandising is more of an art than a science, but using a scientific approach of making incremental changes, and then tracking your results will make you become infinitely more attractive to consumers….
Marketer? Market Thyself: Career Advice for Marketers
When there’s a job opening here at Tenato, we get a large number of resumés to read through. I’ve recently done a little bit of preliminary screening of job applicants, and I notice things. Now, I’m no expert in job hunting, but I can offer some tips based on the boss lady’s hiring expectations. It comes down mainly to the cover letter; for starters, try including one……
Video: How to Market Professional Services
What are the basics of professional services marketing? It’s a common question and it boils down to three stages: research, strategy, and execution….
Think Like A Startup
Change is hard, especially for well-established companies. However, hesitation to experiment with new ideas can also mean that your business gets left behind. …
Who is your Client: The Company or the Contact?
Before we start, I want to point out that since I am not a lawyer, this is not a legal opinion. It is simply the perspective of a very dedicated marketing consultant and business owner with over twenty years of experience. But if you’ve lost any clients recently, and are feeling a little beaten up, this article may be exactly…