Seasonal discounts can be a useful tool to help manage uneven revenue patterns and ensure inventory turnover. But it is critical not to overuse them….
Tag: Small Business
Best Features of a CRM for Small Businesses
What are the best features of a CRM for Small Business? We list the must have, the nice-to-haves and some other key priorities when making your choice….
The Shoemaker’s Shoes: Are you Looking After Marketing Your Own Business?
How do you prioritize looking after your own business, when you are extremely busy looking after your customers?…
Should You Create a Loyalty Program?
Are you hoping to turn occasional customers into more steady, loyal repeat buyers? Perhaps you are already giving some thought to creating your own loyalty program. …
Contingency-Based Pricing
Is “Skin in the Game” a Good Pricing Strategy? Contingency-based pricing refers to a price based on taking a share of the results provided. It’s usually set as a percentage of the value, especially when that value can be easily quantified. For example, personal injury lawyers often will work on contingency because the winnings in personal injury…
Starting is Not the Hardest Part
Getting started is certainly a challenge to overcome, however, seeing through a business idea is where most people fail….